Created to respond to the modern needs of parents and young people. Tomato Tutors take a holistic approach, they support and enhance learning and understand the needs of the families they work with. They aim to make more of the educational experience and help their students fulfil their potential.
We worked with new start up, Tomato Tutors, to build an identity from the ground up. We created a structured identity system and visual language comprising of outlined and solid typographic styles, mathematical grid patterns and technical iconographic illustration. Juxtaposed with an energetic and organic illustration style, it allowed us to represent the brand's holistic approach, caring for both the education and wellbeing of the student.
Along with the brand identity we designed a suite of stationery, a fully responsive website to work across all digital platforms, icons and illustrations to be used across print and digital, email newsletter templates and various merchandise items including notebooks, stamps and bags.