The Fabulous Nicholas Brothers

As part of the BFI Black Star season, New York film programmer Bruce Goldstein presented an acclaimed compilation tribute to Harold and Fayard Nicholas, entitled The Fabulous Nicholas Brothers. The legendary African-American dancers, who, despite racial hurdles, became one of the biggest musical acts of their time.

We were invited by Picture House Cinema and Eleven Fifty Five to create a campaign to be used in cinemas across the UK. The brief was to capture the movement, energy and dynamic approach seen in the Brothers work. It needed to be celebratory and fun, visually drawing from the era but with fresh contemporary appeal.

Our approach combined striking black and white imagery with bold, expressive typography. The campaign was applied to various applications including multiple poster formats, a printed promotional brochure, a selection of social media items and graphics to be used on cinema screens.

 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Poster_01
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Poster_02
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Leaflet_02
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Leaflet_01
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Leaflet_03
 
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Leaflet_04
 
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Leaflet_05
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Print_Poster_03
 
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Screen_Cinema_01
 All Works Co._Graphic_Design_Studio_London_TheFabulousNicholasBrothers_Campaign_Screen_Cinema
 

What would you like to see next?